Privacy policy

Last updated: January 29, 2025

This Privacy Policy describes how 𝑀𝐴𝑅𝐶𝐸𝑇𝑇𝐼 𝐹𝐸𝐿𝐼𝐶𝐸. (the “Site”, “we”, “us” or “our”) collects, uses and discloses your personal information when you visit 4serye-1w.myshopify.com (the “Site”), use our services, make a purchase there, or otherwise communicate with us regarding the Site (collectively, the “Services”). For purposes of this Privacy Policy, “you” and “your” refer to you as a user of the Services, whether you are a customer, a Site visitor, or any other person whose information we have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes in our practices or for other operational, legal or regulatory reasons. We will post the revised Privacy Policy on the Site, update the “Last Updated” date, and take any other steps required by law.

 

How we collect and use your personal data


In order to provide the Services, we collect as set out below. The information we collect and use varies depending on how you interact with us.

In addition to the specific uses listed below, we may use the information we collect about you to communicate with you, provide or improve the Services, comply with any applicable legal obligations, enforce any applicable Terms of Service, and protect or defend the Services, our rights and the rights of our users or others.

What personal data do we collect?
The type of personal information we obtain about you depends on how you interact with our Site and use our Services. When we use the term “personal information”, we are referring to information that identifies you, relates to you, describes you or can be associated with you. The following sections describe the categories and specific types of personal information we collect.

 

Information we collect directly from you


The information you provide to us directly through our Services may include:

  • Contact information - including your name, address, phone number and email address.
  • Order information - including your name, billing address, shipping address, payment confirmation, email address and phone number.
  • Account information - including your username, password, security questions and other information used for account security.
  • Customer Support Information - including information you include in your communications with us, such as when you send a message through the Services.

Some features of the Services may require you to provide certain information about yourself directly to us. You can choose not to provide this information. However, this may result in you not being able to use or access these features.

 

Information we collect about your use


We may also automatically collect certain information about your interaction with the Services (“Usage Data”). For this purpose, we may use cookies, pixels and similar technologies (“Cookies”) Usage Data may include information about how you access and use our Site and your account, including device information, browser information, your network connection information, your IP address and other information about your interaction with the Services.

Information received from third parties


Finally, we may receive information about you from third parties, including vendors and service providers who collect information on our behalf, such as:

  • Companies that support our Site and Services, such as Shopify.
  • Our payment processors who collect payment information (e.g. bank account, credit or debit card information, billing address) to process your payment, fulfill your orders and provide you with the products or services you have requested in order to perform our contract with you.
  • When you visit our Site, open or click on emails we send you, or interact with our services or advertisements, we or third parties we work with may automatically collect certain information using online tracking technologies such as pixels, web beacons, software developer kits, third-party libraries and cookies.

Any information we receive from third parties will be treated in accordance with this Privacy Policy. See also the section below, Third party websites and links.

How we use your personal data


  • Provision of products and services. We use your personal information to provide you with the Services and to perform our contract with you, including to process your payments, fulfill your orders, send you notifications regarding your account, purchases, returns, exchanges, or other transactions, create, maintain, and otherwise manage your account, arrange shipping, facilitate returns and exchanges, and other features and functionality related to your account. We may also enhance your shopping experience by enabling Shopify to match your account with other Shopify services that you may choose to use. In this case, Shopify will process your data in accordance with its Privacy Policy and Consumer Privacy Policy.
  • Marketing and advertising. We may use your personal data for marketing and promotional purposes, such as to send marketing and promotional messages by email, SMS or post and to show you advertisements for products or services. This may include using your personal data to better customize the services and advertising on our Site and other websites. If you are based in the EEA, the legal basis for these data processing activities is our legitimate interest in selling our products in accordance with Art. 6, para. 1 (f) GDPR.
  • Security and fraud prevention. We use your personal information to detect, investigate or take action regarding possible fraudulent, illegal or malicious activity. If you choose to use the Services and register an account, you are responsible for the security of your account credentials. We strongly recommend that you do not disclose your username, password or other login information to anyone. If you believe your account has been compromised, please contact us immediately. If you are located in the EEA, the legal basis for these data processing activities is our legitimate interest in ensuring the security of our website for you and other customers, in accordance with Art. 6, para. 1 (f) GDPR.
  • Communication with you and service improvement. We use your personal data to provide you with customer support and to improve our services. This is in our legitimate interest to be able to respond to you, provide you with effective services and maintain our business relationship with you, in accordance with Art. 6, para. 1 (f) GDPR.

Cookies


Like many websites, we use cookies on our site. For specific information about the cookies we use in connection with providing our store through Shopify, please visit https://www.shopify.com/legal/cookies. We use cookies to operate and improve our Site and Services (including storing your actions and preferences), to perform analytics and to better understand user interaction with the Services (in our legitimate interest to administer, improve and optimize the Services). We may also allow third parties and service providers to use cookies on our Site to better customize the Services, products and advertising on our Site and other websites.

Most browsers automatically accept cookies by default. However, you can set your browser to remove or reject cookies via the browser controls. Please note that removing or blocking cookies may affect your user experience and may result in some of the Services, including certain features and general functionality, not working properly or becoming unavailable. In addition, blocking cookies may not completely prevent us from sharing information with third parties, such as our advertising partners.

 

How we share personal data


In certain circumstances, we may share your personal data with third parties for the purposes of contract performance, legitimate purposes and for other reasons subject to this Privacy Policy. These circumstances may include:

  • with vendors or other third parties who provide services on our behalf (e.g. IT management, payment processing, data analytics, customer support, cloud storage, order fulfillment and shipping).
  • with business and marketing partners to provide you with services and to advertise to you. Our business and marketing partners use your information in accordance with their own privacy policies.
  • When you instruct, request or otherwise give us your consent to share certain information with third parties, for example to send you products or through your use of social media widgets or login integrations, and with your consent.
  • with our affiliates or otherwise within our group of companies, in our legitimate interest to conduct a successful business.
  • In connection with a business transaction such as a merger or bankruptcy, to comply with all applicable legal obligations (including responding to subpoenas, search warrants and similar requests), to enforce any applicable terms of service, and to protect or defend the Services, our rights and the rights of our users or others.

We disclose We share the following categories of personal data and sensitive personal data about users for the purposes set out above in “How we collect and use your personal data” and “How we share personal data”.

Category
Category of receivers
  • Identifiers such as basic contact information and certain order and account information
  • Commercial information such as order information, purchase information and customer support informatio
  • Internet or other similar network activity, such as usage data
  • Geolocation data, such as locations determined via an IP address or other technical means
  • Providers and third parties who provide services on our behalf (such as internet service providers, payment processors, fulfillment partners, customer support partners and data analytics providers)
  • Business- and Marketingpartners
  • Affiliates

We do not use or publish your personal data without your consent or for the purpose of inference.
With your consent, we share personal data for the purpose of carrying out advertising and marketing activities as follows.

 

Third party websites and links.


Our Site may contain links to websites or other online platforms operated by third parties. If you follow links to websites that are not affiliated with or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not warrant or assume responsibility for the privacy or security of such websites, including the accuracy, completeness or reliability of information found on such websites. Information you provide in public or semi-public places, including information you share on third party social networking platforms, may also be viewable by other users of the Services and/or users of such third party platforms, without restriction as to use by us or third parties. Our inclusion of such links does not automatically constitute an endorsement of the content of such platforms or their owners or operators, except as disclosed on the Services.

 

Data from children


The Services are not intended for use by children and we do not knowingly collect personal data from children. If you are the parent or legal guardian of a child who has provided us with their Personal Data, you may contact us using the contact details provided below and request that we delete such data.

As of the effective date of this Privacy Policy, we have no actual knowledge that we “share” or “sell” (as those terms are defined in applicable law) personal information of anyone under the age of 16.



Security and retention of your data


Please be aware that no security measures are perfect or impenetrable and we cannot guarantee “perfect security”. In addition, the information you send to us may not be secure during transmission. We recommend that you do not use insecure channels to communicate sensitive or confidential information to us.

How long we retain your personal information depends on a number of factors, including whether we need the information to administer your account, provide the Services, comply with legal obligations, resolve disputes, or enforce other applicable contracts and policies.

 

Your Rights

Depending on your place of residence, you may have some or all of the rights listed below regarding your personal data. However, these rights are not absolute and only apply under certain circumstances. In some cases, we may legally refuse your request.

  • Right of Access/Information: You have the right to request access to the personal data we have stored about you, including details on how we use and share your data.
  • Right to Deletion: Under certain conditions, you may request the deletion of your personal data.

  • Right to Rectification: If we have stored incorrect personal data, you may request its correction.

  • Right to Data Portability: You have the right to obtain a copy of your personal data and, under certain conditions, request the transfer of this data to third parties.

  • Right to Object to Sale, Sharing, or Targeted Advertising: You can instruct us not to "sell" or "share" your personal data or object to the processing of your personal data for purposes considered "targeted advertising" under applicable privacy laws. If you visit our website with the "Global Privacy Control" opt-out preference signal enabled, we will automatically treat this as a request to opt out of the "sale" or "sharing" of your information for the device and browser used to visit the site.

  • Right to Restriction of Processing: You may request that we stop or limit the processing of your personal data.

  • Right to Withdraw Consent: If we process your personal data based on your consent, you have the right to withdraw this consent at any time.

  • Right to Appeal: If we deny your request, you may have the right to appeal our decision by directly responding to our denial.

  • Managing Communication Preferences: If you receive marketing emails from us, you can opt out at any time by using the unsubscribe option provided in our emails. However, we may still send you non-marketing emails, such as those related to your account or orders.

You can exercise your rights through our website or by contacting us using the details provided below. We will not discriminate against you for exercising any of these rights. To verify your identity, we may need information such as your email address or account details. You may also appoint an authorized representative to make requests on your behalf, but we will require proof of authorization and may need to verify your identity directly.

We will respond to your request promptly, as required by applicable law.

 

Complaints

If you have concerns about how we process your personal data, please contact us using the details below. If you are not satisfied with our response, you may have the right, depending on your place of residence, to appeal our decision or file a complaint with your local data protection authority. A list of data protection authorities in the EEA can be found [here].

 

International Users

Please note that we may store and process your personal data outside your country of residence. This may also involve employees, external service providers, and partners in these countries.

If we transfer data to countries outside Europe, we rely on recognized transfer mechanisms such as the European Commission’s Standard Contractual Clauses or equivalent contracts from the relevant UK authority unless the recipient country has been deemed to provide an adequate level of data protection.

 

Contact

If you have any questions about our privacy practices or this policy, or if you wish to exercise any of your rights, you can contact us at:

Email: info@marcettifelice.de

Unless otherwise stated, we are the data controller for your personal data under applicable data protection laws.